Social perceptions of Buzz Marketing and influencer Marketing among Spanish consumers. Sociología y tecnociencia, [S. l.], v. 16, n. 1, p. 151–172, 2026. DOI: 10.24197/ygg20q73. Disponível em: https://revistas.uva.es/index.php/sociotecno/article/view/9653. Acesso em: 17 jan. 2026.